The latest and greatest from our team
Debrief records your calls and screen, turns them into clean notes, clips, and next steps — then hands them straight to your team's tools.

Why Your Team Doesn't Need Another Status Meeting
Most teams run a weekly status meeting because it's always been there — not because it's the best way to share updates. As teams grow and workloads get heavier, it's worth questioning whether the meeting is actually earning its place on the calendar.
The hidden cost of synchronous updates
A 30-minute meeting with 8 people is 4 hours of company time, most of which is spent listening to updates that don't apply to you. The real cost isn't the meeting itself — it's the context-switching. Every calendar block breaks focus time, and most "updates" could've been read or watched in 90 seconds instead of sat through for 30 minutes.
What async updates change
Recording a 2-minute update on your own time — what shipped, what's blocked, what's next — lets people catch up whenever it fits their day, instead of everyone stopping at once. The information still gets shared. It just stops being synchronous.
How Debrief fits in
Debrief turns each recorded update into a short recap with timestamps, so a teammate can jump straight to the one part that's relevant to them, rather than sitting through the whole thing.
Making the switch without losing accountability
Teams that switch to async updates report the same visibility and follow-through, just without the shared calendar block. The habit that matters isn't the meeting — it's the update itself.

The Real Cost of Writing Recap Emails After Every Call
Ask any account manager, PM, or founder what they do right after a call, and you'll hear some version of: "I write it up before I forget." That habit costs more time than most people realize.
Why manual recaps eat more time than they should
That "quick write-up" is usually 10–20 minutes per call, multiplied by every call you take in a week. Multiply that across a team, and recap-writing becomes a real, if invisible, line item on everyone's schedule.
Where details get lost
Notes taken during a call are usually incomplete — you're half-listening while typing. So the "real" recap gets written afterward, from memory, which means details get lost, reordered, or rewritten inaccurately.
Letting the transcript do the writing
Recording and transcribing the call automatically means the recap can be generated from what was actually said, not from memory. Debrief produces a summary, key moments, and action items the moment the call ends.
What this changes for your day
The goal isn't just saving 15 minutes. It's closing the gap between what was said and what got written down — so nothing depends on someone's memory an hour later.

How We Cut New-Hire Onboarding Time in Half
When a team doubles in size, the usual onboarding plan — a week of shadowing senior teammates — stops working. Calendars fill up, new hires wait on training slots, and the same explanations get repeated live, over and over.
Why shadowing stops scaling
Live training only scales as fast as senior teammates' free time does. As headcount grows, that free time shrinks, and new hires end up waiting on someone else's calendar just to get started.
Building a searchable training library
The fix was to record every walkthrough once — how to triage a ticket, how to handle an escalation, how to use the internal tools — and turn it into a library new hires could go through at their own pace.
What made the library actually get used
A library only helps if people actually search it instead of just asking a teammate directly. Chapters, summaries, and searchable transcripts made the difference — without them, it's just a folder of videos nobody rewatches.
The results
New hires stopped waiting on training slots, senior staff repeated themselves far less, and onboarding time dropped — not because the content changed, but because it became reusable.

Async Video vs. More Meetings: What Actually Saves Time
"Let's hop on a call" feels efficient in the moment. Whether it actually is depends on what the call is for.
Why meetings feel efficient (and often aren't)
Live meetings resolve things in real time, which feels productive. But they carry a hidden cost: everyone has to be available at the same moment, and if even one person can't attend, someone repeats the whole thing later anyway.
What async video removes from the equation
A 5-minute recorded walkthrough can be watched whenever the other person is free — no calendar negotiation, no timezone math, no "can we push this to Thursday." The scheduling cost disappears entirely.
Where async isn't the right fit
Async isn't right for anything that needs back-and-forth in the moment — negotiations, sensitive conversations, brainstorming. Those still belong in a live meeting.
A simple rule for choosing
If the meeting is one person mostly talking and others mostly listening, it's a candidate for async. If everyone needs to talk, keep the meeting.Live meetings feel efficient because they resolve things in real time. But they carry a hidden cost: everyone has to be available at the same moment, and if even one person can't attend, someone repeats the whole thing later anyway.
Async video sidesteps the scheduling cost entirely. A 5-minute recorded walkthrough can be watched whenever the other person is free — no calendar negotiation, no timezone math, no "can we push this to Thursday."
The trade-off is real, and worth naming: async isn't right for anything that needs back-and-forth in the moment — negotiations, sensitive conversations, brainstorming. But for the large share of meetings that are really just "let me show or tell you something," async wins on time saved without losing anything in quality.
A simple rule of thumb: if the meeting is one person mostly talking and others mostly listening, it's a candidate for async. If everyone needs to talk, keep the meeting.

Your Meetings, Connected to the Tools You Already Use
A great recap still requires someone to do something with it — copy the action items into Linear, forward the notes to Slack, update the CRM. That manual step is where most "great meeting summaries" quietly die.
The manual step where recaps go to die
No matter how good a summary is, it doesn't move anything forward until someone copies it somewhere else. That extra step is often where follow-through actually breaks down.
Routing decisions automatically
Debrief skips that step by routing decisions and to-dos directly into the tools your team already works in — a new Linear ticket, a Slack update, a CRM note — without anyone copying and pasting.
Connecting your own AI agents
For teams running their own AI agents, Debrief connects via MCP, so a recorded call isn't just a video — it's an input your agents can act on. A sales call becomes a CRM update. A bug report becomes a ticket.
Rethinking what a recording is for
The video was never really the deliverable. The action that comes out of it is — and that's the part worth automating.